Haven't We Had Enough Now? Hello Kitty Reeboks

Im actually getting quite sick of all this Hello Kitty stuff now *hides behind the biggest mountain*. Yea yea it's cute for a while, but Im starting to feel a little bit like I'm in Toys'R'Us all the time. In Japan, where we first saw it happen on such a massive scale, its part of their culture, which is a very cute culture, but when I think of the west I do not think of 'cute'. In any case, as if Doc Martins didn't take it far enough, Reebok have pushed it beyond where anyone thought it could go.

...They're plush....PLUSH. 

What do you think? Has it gone too far or if HK still cool?